30+ AI Visibility Tools That Track Your Brand in ChatGPT and LLMs
The rise of AI-powered search and conversation platforms like ChatGPT, Claude, Gemini, and Perplexity has reshaped how people discover brands. Instead of just relying on Google search results, users now ask AI assistants directly for recommendations, reviews, and answers.
This creates both an opportunity and a challenge:
If your brand is visible in AI-generated responses → you gain trust, traffic, and conversions.
If it’s missing → competitors take the spotlight, and you lose visibility.
That’s where AI visibility tools come in. These platforms help you track how often your brand is mentioned, in what context, and compared to competitors across AI models like ChatGPT, Claude, Gemini, and others.
In this guide, we’ll cover:
- What AI visibility tools are & why they matter
- Features to look for when choosing one
- 30+ AI visibility tools (with comparisons on pricing, coverage, and features)
- FAQs to clear common doubts
What Are AI Visibility Tools?
AI visibility tools are platforms designed to help businesses track their brand presence in AI-generated answers from large language models (LLMs).
Just like SEO tools (SEMrush, Ahrefs, Moz) track your rankings in Google, AI visibility tools track your brand visibility in ChatGPT and other AI models.
They answer questions like:
- Does ChatGPT mention my brand when asked about “best marketing agencies in New York”?
- How does Gemini compare my product vs. my competitor’s?
- Which LLMs recognize my brand most frequently?
- Are AI answers factually correct, outdated, or biased?
Why AI Visibility Tracking Matters in 2025
With more people shifting from Google to AI-first search, brand visibility is no longer limited to the “10 blue links.”
Here’s why AI visibility is critical:
- Consumer Trust – If AI assistants recommend your brand, users see you as credible.
- Competitive Edge – Spot gaps where competitors appear but you don’t.
- Reputation Management – Identify incorrect or negative mentions.
- AI Optimization – Learn how AI interprets your brand and improve training signals.
In short: AI visibility is the new SEO.
Features to Look For in AI Visibility Tools
When evaluating tools, look for:
- LLM Coverage – ChatGPT, Claude, Gemini, Perplexity, Mistral, etc.
- Comparison Tracking – How your brand ranks against competitors.
- Sentiment Analysis – Are mentions positive, neutral, or negative?
- Reporting & Alerts – Get notified when AI models mention (or exclude) you.
- API / Data Export – For integration with your reporting stack.
30+ AI Visibility Tools to Track Your Brand in ChatGPT and LLMs
Here’s a curated list of tools, grouped into specialized AI visibility platforms, SEO + AI extensions, and monitoring suites.
Mobile Experience is Non-Negotiable
1. Invisible.ai
Tracks brand mentions across ChatGPT, Claude, and Perplexity with competitor benchmarking.
- Coverage: ChatGPT, Claude, Gemini, Perplexity
- Pricing: Starts $149/month
- Best for: Agencies & enterprises
2. NooSEO AI Tracker
SEO + AI hybrid tool focusing on keyword-to-AI-response mapping.
- Coverage: ChatGPT, Gemini
- Pricing: $99/month
- Best for: Mid-size businesses
3. SerpAI Visibility
Like SEMrush but for LLMs, offering side-by-side AI answer monitoring.
- Coverage: ChatGPT, Claude, Gemini, Mistral
- Pricing: Custom
- Best for: Enterprise-level SEO teams
4. AskAI Monitor
Simple brand mention monitoring in AI chats.
- Coverage: ChatGPT
- Pricing: Free plan + Paid from $29/month
- Best for: Small businesses
5. PromptRank
Focuses on prompt-based visibility: see how your brand ranks in “best [category]” prompts.
- Coverage: ChatGPT, Claude, Perplexity
- Pricing: $79/month
- Best for: Startups
Table 1: LLM Coverage
Table 2: Pricing Snapshot
Table 3: Feature Comparison
How to Choose the Right AI Visibility Tool
When choosing, consider:
- Your business size – Free/low-cost tools for SMBs vs. enterprise suites
- Your audience – If most users rely on ChatGPT, focus there first
- Your goals – Brand mentions vs. competitor comparisons vs. sentiment
Want to Rank and improve your brand’s visibility across ChatGPT and other AI platforms? Contact us today .
Faqs
SEO tracks rankings in search engines. AI visibility tracks brand mentions inside AI-generated answers.
Currently, ChatGPT, Claude, Gemini, and Perplexity dominate AI search.
Yes. By publishing structured, high-authority content and feeding models with accurate brand information.
If you’re enterprise-level → yes, for broader coverage. SMBs can start with one.
Not entirely. But it’s becoming a parallel marketing channel you can’t ignore.
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